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OVER 60 YEARS EXPERIENCE IN THE FITNESS INDUSTRY

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Oxigen Business Group was founded with one mission in mind. To help fitness business owners succeed. As a team of consultants we have over 60+ years of collective industry experience, and know exactly what it takes to run a successful fitness business in a competitive market.

We are passionate about sharing our lessons learned and our no-fluff recipe for success, so that you can experience the freedom and success that you deserve and desire from your business. Our zone of genius lies within implementing systems of scale, business insight tools, old-school marketing strategies that work, and empowering and mentoring teams to maximise performance. Our clients range from small independent studios, to big box clubs with multiple locations, and global franchises.

We would love to connect with you, and hear about your business.

The People

Trish

Trish Founding Director

Trish is one of a kind. She is our go-to MIND BODY Expert and a huge feen for achieving the unimaginable. Her Blue sky thinking of all in, no limits, anything is possible is infectious. With 30+ years of experience in the Industry Trish really has seen it all (or close to anyway).

Having owned and operated her own clubs from 1989 – 2015, Trish knows the exact innovation, grit, determination and tenacity needed to succeed. She has had an amazing amount of business wins over the years, and unlike some, is not afraid to admit that there have also been some big business failures (what we like to call lessons) as well. But that is what makes Trish so great to work with. She is real, and unapologetically so.

The love affair with MIND BODY started low key as a user at club level, grew to a Sales Consultant in 2012, blossomed to a Business Partner in 2013 then VIOLA, Trish became the first Certified MIND BODY Consultant in Australia, which led to the birth of Oxigen Business Group in 2014.

Trish is undeniably passionate about helping businesses succeed and specialises in creating killer strategies paired with a seamless integration of MIND BODY with systems and processes that are geared to result in growth.

She has worked with big health clubs, allied health businesses, class based studios, established and emerging franchises, and over 250 F45 Training franchisees.

If this is the type of experience you need in your corner, then book your 30 minute consultation today.

Read more about Trish on LinkedIn
Danielle

Danielle Managing Director

Danielle is our go-to Consultant for mapping out your strategy, and giving you a “roll your sleeves up, and get stuck in” recipe for success.

Having started in the Industry from a very young age, Danielle has 15 + years of club experience under her belt in roles that range from reception, administration, through to management and club ownership. It is safe to say, she is no stranger to the trenches, and knows exactly what it takes to run a successful fitness business in a very competitive market.

In 2014, Danielle joined forces with Trish, and started to “dabble” in the world of consulting. Fast forward to now, and her passion for working with other club owners and managers has seen her launch, grow and scale businesses all over the world.

Danielle’s pragmatic approach of cutting the fluff, and just focusing on actionable steps that will bring you closer to your goal has been a catalyst for massive growth with many of her clients, and the longevity of her client base is a testament to that.

Read more about Danielle on LinkedIn
  • Liana

    Liana Head of Client Services

    Liana, our resident “Business Insight” Guru, is definitely someone you want on your team. As a Client Services Manager, she holds a huge passion for endorsing the value of building, implementing and executing against data driven insights.

    With 7+ years of experience across ANZ and working with key FMCG and Consumer Goods brands such as Huggies, Kleenex, Google, Mattel and Coty Cosmetics, you can trust that she knows her stuff.

    Liana thrives on the tactical and strategic side of business, and loves nothing more than helping our clients understand what opportunities exist within their business via business tools and reporting platforms.

  • Noren

    Noren Head of Client Operations

    Noren, is a self-inflicted taskmaster, and our resident hype girl. As our Client Operations Manager, Noren’s eye for detail, and fine execution skills are her stroke of genius and the reason our client’s administration processes and databases are squeaky clean.

    Having been in the Industry for 17+ years Noren’s roles have ranged from a Receptionist position right up to a Business Compliance Manager for a Global Franchise. Her commitment to any client is never less than 100% and her passion for crossing the T’s and dotting the I’s is sickening.

  • Laura

    Laura Head of Content Marketing

    Laura is our Content Marketing Manager, and a very talented one at that. With 9+ years experience of being in the Fitness Industry, it is no brainer as to why she has a real knack for creating content in this space.

    Creative flows, funny memes, and scroll-stopping copywriting is generally what gets our clients raving with great feedback, along with her magic ability to create loyal online communities.

Your success is our mission

As a team of consultants, we have over 60 years of collective industry experience and know exactly what it takes to run a successful fitness business in a competitive market.
We’d love to learn more about your business.

Contact Us
  • Book Your Free 30 Minute Consultation
  • Book Your Free 30 Minute Consultation
  • Book Your Free 30 Minute Consultation
  • Book Your Free 30 Minute Consultation
  • Book Your Free 30 Minute Consultation
  • Book Your Free 30 Minute Consultation
  • Book Your Free 30 Minute Consultation
  • Book Your Free 30 Minute Consultation